Business Plan Template - A4 Portrait by Spyros Thalassinos (13)

How to Create an Effective Business Plan

What is a business plan?

A business plan is a formal statement of business goals, reasons they are attainable, and plans for reaching them. It may also contain background information about the organization or team attempting to reach those goals.

Business plans may target changes in perception and branding by the customer, client, taxpayer, or larger community. When the existing business is to assume a major change or when planning a new venture, a 3 to 5 year business plan is required, since investors will look for their annual return in that time-frame. A good business plan is about 40-48 pages long. More than that and you risk tiring your potential investors.

How the audience influence the content?

Business Plan Template - A4 Portrait by Spyros Thalassinos (11)Business plans may be internally or externally focused. Externally focused plans target goals that are important to external stakeholders, particularly financial stakeholders. They typically have detailed information about the organization or team attempting to reach the goals. With for-profit entities, external stakeholders include investors and customers. External stake-holders of non-profits include donors and the clients of the non-profit’s services. For government agencies, external stakeholders include tax-payers, higher-level government agencies, and international lending bodies such as the International Monetary Fund, the World Bank, various economic agencies of the United Nations, and development banks.

Internally focused business plans target intermediate goals required to reach the external goals. They may cover the development of a new product, a new service, a new IT system, a restructuring of finance, the refurbishing of a factory or a restructuring of the organization. An internal business plan is often developed in conjunction with a balanced scorecard or a list of critical success factors. This allows success of the plan to be measured using non-financial measures. Business plans that identify and target internal goals, but provide only general guidance on how they will be met are called strategic plans.

Operational plans describe the goals of an internal organization, working group or department. Project plans, sometimes known as project frameworks, describe the goals of a particular project. They may also address the project’s place within the organization’s larger strategic goals.

Business Plan Template - A4 Portrait by Spyros Thalassinos (12)Business plans are decision-making tools. The content and format of the business plan is determined by the goals and audience. For example, a business plan for a non-profit might discuss the fit between the business plan and the organization’s mission. Banks are quite concerned about defaults, so a business plan for a bank loan will build a convincing case for the organization’s ability to repay the loan. Venture capitalists are primarily concerned about initial investment, feasibility, and exit valuation. A business plan for a project requiring equity financing will need to explain why current resources, upcoming growth opportunities, and sustainable competitive advantage will lead to a high exit valuation.

Preparing a business plan draws on a wide range of knowledge from many different business disciplines: finance, human resource management, intellectual property management, supply chain management, operations management, and marketing, among others. It can be helpful to view the business plan as a collection of sub-plans, one for each of the main business disciplines.

How should i format it?

The format of a business plan depends on its presentation context. It is common for businesses, especially start-ups, to have three or four formats for the same business plan.

An “elevator pitch” is a short summary of the plan’s executive summary. This is often used as a teaser to awaken the interest of potential investors, customers, or strategic partners.

A pitch deck is a slide show and oral presentation that is meant to trigger discussion and interest potential investors in reading the written presentation. The content of the presentation is usually limited to the executive summary and a few key graphs showing financial trends and key decision making benchmarks. If a new product is being proposed and time permits, a demonstration of the product may be included.

business-plan-11A written presentation for external stakeholders is a detailed, well written, and pleasingly formatted plan targeted at external stakeholders.

An internal operational plan is a detailed plan describing planning details that are needed by management but may not be of interest to external stakeholders. Such plans have a somewhat higher degree of candor and informality than the version targeted at external stakeholders and others.

Typical structure for a business plan for a start up venture

  • cover page and table of contents
  • executive summary
  • mission statement
  • business description
  • business environment analysis
  • SWOT analysis
  • industry background
  • competitor analysis
  • market analysis
  • marketing plan
  • operations plan
  • management summary
  • financial plan
  • attachments and milestones

Typical questions addressed by a business plan for a start up venture

  • What problem does the company’s product or service solve? What niche will it fill?
  • What is the company’s solution to the problem?
  • Who are the company’s customers, and how will the company market and sell its products to them?
  • What is the size of the market for this solution?
  • What is the business model for the business (how will it make money)?
  • Who are the competitors and how will the company maintain a competitive advantage?
  • How does the company plan to manage its operations as it grows?
  • Who will run the company and what makes them qualified to do so?
  • What are the risks and threats confronting the business, and what can be done to mitigate them?
  • What are the company’s capital and resource requirements?
  • What are the company’s historical and projected financial statements?

Typical uses of a business plan

  • Venture capital
    • Venture capital assessment of business plans – focus on qualitative factors such as team.
    • Business plan contests – provides a way for venture capitalists to find promising projects.
    • The better the business plan, the better your chances of landing that big initial investment.
  • Within corporations
    • Fundraising is the primary purpose for many business plans, since they are related to the inherent probable success/failure of the company risk.
    • Total quality management (TQM) is a business management strategy aimed at embedding awareness of quality in all organizational processes. TQM has been widely used in manufacturing, education, call centers, government, and service industries, as well as NASA space and science programs.
    • Management by objectives (MBO) is a process of agreeing upon objectives (as can be detailed within business plans) within an organization so that management and employees agree to the objectives and understand what they are in the organization.
    • Strategic planning is an organization’s process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Business plans can help decision makers see how specific projects relate to the organization’s strategic plan.
  • Education
    • Business plans are used in some primary and secondary programs to teach economic principles. Wikiversity has a Lunar Boom Town project where students of all ages can collaborate with designing and revising business models and practice evaluating them to learn practical business planning techniques and methodology.

Business-Plan-Template----Style-1dWhat is the best software to create my business plan?

While most of people tend to use MS Word is not such a great choice. The end result look unpolished and let’s face it, a bit out of fashion. You might want to have more flexibility while creating & formatting your tables, text and charts. According my opinion Adobe Indesign is the best tool for any job that involves designing documents more than 6 pages long. Here is why:

Adobe Indesign has Master Pages

So you could quickly make changes to the layout of entire sections, by editing a single Master Page. You have second thoughts on where the page numbering should go? Or the repeated page elements? Change the master pages & the changes will affect all pages of that section.

It has Paragraph & Character Styles

Character & paragraph styles can help you define the formatting attributes that will be applied to the various text elements of your business plan. If for example you want to change the color or size or font of the titles, simply adjust the appropriate paragraph style and all other titles that share this paragraph style will get updated automatically document wide. Unlike MS Word you also get to use expert & advanced typography features that will make your text more attractive & easier to read.

Global Swatches

You are about to finish and you realize that you don’t really like the blue color you put everywhere? If you properly implemented global swatches in your Indesign document you can change the entire color scheme by simply changing the global swatch!

Table of Contents

Its possible to have your table of contents generated automatically by indesign, and then get easily format it with your paragraph or character styles. So if you make a few changes in the section titles you can then automatically update the table of contents, to match your changes.

Editable vector charts

You can fully edit vector charts in Indesign, change their colors & shape and place them exactly where you want them to be.

Business-Plan-Template----Style-1fWhat if I don’t know how to use Indesign?

In this case you can either hire a professional designer, or use a template that includes some or all of these features. Editing a well designed template in Indesign is almost like editing a document in MS Word. You simply type or copy/paste your text and it automatically retain the appearance the designer had intended by inheriting the used paragraph style. Also adding your own images is a matter of drag and dropping them. To do more than that you will need a working knowledge of Indesign. But since you are dealing with a ready made template, you can go by with a very minimal Indesign knowledge. Luckily for you the designer did all the hard work ;)

Resources:

Business Plan Template – A4 Portrait

Business Plan Template – US Letter

Business Plan Template – A4 Portrait & US Letter

3 Business Plan Templates Bundle – A4 Portrait & US Letter

This Articles’ text is licensed under the Creative Commons BY-SA License since it partially uses material from Wikipedia.

Business Plan Template - A4 Portrait by Spyros Thalassinos (1)

Designer’s Toolkit: Professional Business Plan Template (A4 Portrait)

Professional Business Plan Template

Professional & Clean template with exactly everything you need to create a successful business plan. All the sections, tables and even the space allocation was created having in mind realistic and real life business plans.

Sections

  • Executive Summary
  • Company Summary
  • Products & Services
  • Market Analysis Summary
  • Strategy & Implementation Summary
  • Web Plan Summary
  • Management Summary
  • Financial Plan

Example Tables

  • Start Up Requirements
  • Market Analysis
  • Sales Forecast
  • Milestones
  • Personnel Plan
  • Start Up Funding
  • Use of Funds
  • General Assumptions
  • Break Even Analysis
  • Pro Forma Profit & Loss
  • Pro Forma Cash Flow
  • Pro Forma Balance Sheet

And more….

Changelog

  • v1 (23/10/15): Original Release
  • v2 (18/03/15): Added an entire new version, with more charts and additional layouts in 5 different fresh color schemes!

Business Plan Template - A4 Portrait by Spyros Thalassinos (14) Business Plan Template - A4 Portrait by Spyros Thalassinos (1) Business Plan Template - A4 Portrait by Spyros Thalassinos (2) Business Plan Template - A4 Portrait by Spyros Thalassinos (13) Business Plan Template - A4 Portrait by Spyros Thalassinos (13) Business Plan Template - A4 Portrait by Spyros Thalassinos (1) Business Plan Template - A4 Portrait by Spyros Thalassinos (2) Business Plan Template - A4 Portrait by Spyros Thalassinos (3) Business Plan Template - A4 Portrait by Spyros Thalassinos (9)

Specifications

  • A4 Portrait // CMYK
  • Print Ready // 1/8 inches Bleed
  • Version 1: 42 Pages & Cover
  • Version 2: 48 Pages & Cover
  • Minimal Clean Design
  • Sections, tables and space allocation are based on real business plans
  • Plenty of white-space to print it in your home printer

Master Pages

Quickly make changes to the layout of each section, by editing the appropriate Master Pages. You don’t like where the page numbering is? Or the repeated page elements? Simply change the master page & the changes will affect all pages of that section.

Paragraph & Character Styles

The included character & paragraph styles help you define the formatting attributes that will be applied to the various text elements of the business plan. If for example you want to change the color or size or font of the titles, simply adjust the appropriate paragraph style and all other titles that share this paragraph style will get updated automatically document wide.

Global Swatches

Change the entire color scheme but simply changing the 2 main colors to the ones you like without having any object selected!

Table of Contents

The table of contents can be generated automatically, and then get easily formatted with the included paragraph or character styles. To automatically update the table of contents if you made any changes to the section or subsection titles follow these steps:

  1. Change the section or subsection title .ie 2.2 Start-up Summary (or Company History)
  2. Select the “Contents” text frame
  3. From the Layout menu choose “Update Layout Contents”
  4. Anything with the paragraph style of “Will Appear on Table of Contents” will automatically be added to Table of Contents

Editable vector charts

All included charts are editable vectors. You can adapt/customize them to your needs or replace them with your own.

Version 1 is part of a bundle

Contents:

  • 6x .INDD files (compatible with Adobe InDesign CC)
  • 6x .IDML files (compatible with Adobe InDesign CS4)
  • 6x .PDF files (for preview)

Preview Version 1 on Issuu

.

Preview Version 2 in all color variations on Issuu

.

Fonts Used:

Other Notes:

To change the color scheme simply change the 2 main colors to the ones you like without having any object selected!

  • Mockups are not included & are used for preview purposes only
Product Catalog Template by Spyros Thalassinos (11)

Designer’s Toolkit: Product Catalog Template (US Letter)

Product Catalog Template

A versatile product catalog template that was built with ease of use, customization & expand-ability in mind. It includes 100+ pages and 12 Master Pages that will help you create new layouts in seconds!

Product Catalog Template by Spyros Thalassinos (1)

Product Catalog Template by Spyros Thalassinos (11)

Product Catalog Template by Spyros Thalassinos (12)

Product Catalog Template by Spyros Thalassinos (13)

 

Features

Master Pages

In this template i am using the master pages to generate new layouts. Here is how to do it:

  1. Open the “Pages” panel
  2. Create 1 or more empty spreads
  3. Drag & Drop a different master page to each page i.e B&F, F&C, C&B etc.
  4. Choose all the new pages by ctrl+clicking them.
  5. Right click and choose “Override All Master Page Items”
  6. Enjoy your new layouts ;)

Paragraph & Character Styles

The included character & paragraph styles help you define the formatting attributes that will be applied to the various text elements of the product catalog. If for example you want to change the color or size or font of the prices, simply adjust the appropriate paragraph style and all other titles that share this paragraph style will get updated automatically document wide.

Global Swatches

Change the entire color scheme but simply changing the main colors to the ones you like without having any object selected!

Table of Contents

The table of contents can be generated automatically, and then get easily formatted with the included paragraph or character styles. To automatically update the table of contents if you made any changes to the section or subsection titles follow these steps:

  1. Change the product category titles in the respective pages
  2. Select the “Contents” text frame
  3. From the Layout menu choose “Update Layout Contents”
  4. Anything with the paragraph style of “Category Title” will automatically be added to Table of Contents

Specifications

  • 100+ pages!
  • US Letter Portrait
  • CMYK & Print Ready with 1/8 inches Bleed
  • Clean & Modern Design

Contents:

  • .INDD file (compatible with Adobe InDesign CC 2014)
  • .IDML file (compatible with Adobe InDesign CS4+)
  • .PDF file for preview
  • .PDF help file with this text

Fonts Used:

  • Open Sans – Download for free at: http://www.fontsquirrel.com/fonts/open-sans

Preview Live

Other Notes:

  • Mockups are not included & are used for preview purposes only
By: Ian Lamont

Common Pitfalls that can affect Mobile App Development

The current time is that of mobile applications as more and more users are turning mobile savvy with more emphasis being placed on having smartphones that are internet enabled. A new genre of programmers of mobile app developers is coming up for want of new and unique mobile apps. With the rising demand of new mobile apps, there is also the advancement in the tools that are available for designing these apps. However, despite the best tools for mobile app development, there are certainly some great apps that do not make it to the app market because of some common mistakes committed by the app developers. Here are some common pitfalls that can affect the mobile app development and therefore, must be avoided:

Making the users wait: mobile app users perform multiple tasks while using the apps and they expect the same of the apps. However, if the apps are so designed that they take long to load, the entire purpose of using the app is gone and the user veers away to find a better and faster alternative. Therefore, app developers must ensure that their created apps do not take long to load.

Giving detailed tutorials: all new mobile apps have tutorials or usage information in some form to enable the mobile user use the app to his or her satisfaction. However, over explaining things is a common mistake made by developers as this makes the new users offensive. There is no need to keep giving information or tutorials at all points of the app. Instead the developer should urge the user to prompt a question asking for help on the usage of the app.

Complex User interface: often mobile app developers create complex apps that have a difficult-to-use-and-understand user interface. This puts off the user and he or she might switch over to a simpler solution. Therefore, instead of creating complex apps, the creators must concentrate of simple apps that can be used easily.

App not tested: often mobile app developers create the mistake of not testing their apps on the devices for which they are created. Things might be different when they are perceived and created, and different when they are actually implemented. Therefore, developers must continually test the apps on the devices for which they are created.

Pack too many things: often app developers in their enthusiasm to create new and unique apps try to pack too many things in one app. What they must understand is that mobile apps have a limited functionality and they cannot be similar to the applications designed for laptops and desktops. Packing more things in a small app created for mobiles increased the upfront development costs while becoming more complex for the users.

The Enterprise apps: most mobile app developers are creating consumer apps such as music apps, games, and social networking apps. What are being forgotten in this frenzy, are the enterprise apps that are not only unconventional but also very important. The enterprise apps that would be very useful include apps for training employees, apps that provide communication between employees and business partners, apps that can be used as reference tools, apps that can assist the sales and service personnel in the field and apps that facilitate the process of business.

Mobile app developers must therefore, try to avoid these common mistakes when creating apps for the mobiles. They must not only be creative but realistic as well and ensure that the features that they wish to incorporate in their apps are actually functional. The developers must also consider the keep in mind the capability of the phone while creating the apps.

Featured Image: Creative Commons – Attribution by Ian Lamont

Article publié pour la première fois le 26/06/2013

Creative Business Proposal Template by Spyros Thalassinos (3)

Designer’s Toolkit: Creative Business Proposal Template

Creative Business Proposal Template

The business proposal is one of the most important documents you need to prepare whether you’re a freelance designer or a design agency. It make the major difference whether you convert your new lead to a customer or not. This template will provide you with the exact tools you need to create such a proposal.

It includes the following sections:

  • Our Agency
  • Our Process
  • Our Philosophy
  • Our Team
  • Client Information
  • Client Briefing
  • Requested Deliverables/Objective
  • Our Proposal
  • Fee Summary
  • Suggested Timeplan
  • Next Steps
  • Terms & Conditions
  • Our Latest Offers
  • Invoice

You can use all the sections or delete the pages you don’t need.

01_brochure-mockup

02_brochure-mockup

03_brochure-mockup

design-print-proposal-template-by Spyros Thalassinos (1)

design-print-proposal-template-by Spyros Thalassinos (4)

design-print-proposal-template-by Spyros Thalassinos (5)

design-print-proposal-template-by Spyros Thalassinos (6)

design-print-proposal-template-by Spyros Thalassinos (7)

 

Features

  • US Letter Portrait
  • CMYK & Print Ready with 1/8 inches Bleed
  • Clean & Modern Design
  • Paragraph, Character & Object Styles for easy customization & text formating
  • Master page to quickly add your company details to every page of the document
  • Easily change the entire color scheme by changing the basic color swatch!
  • 3 predefined colors: Yellow, Cyan & Light Green

Contents:

  • 3x .INDD files (compatible with Adobe InDesign CC 2014)
  • 3x .IDML files (compatible with Adobe InDesign CS4+)
  • 3x .PDF files for preview

Changelog:

  • v1.0 (3 September): Initial Release // predefined colors: Yellow)
  • v1.1 (15 October): Added 2 new predefined colors: Cyan & Light Green

Preview the yellow version

Fonts Used:

  • FontAwesome (Download for free at http://fortawesome.github.io/Font-Awesome/)
  • Chalet LondonNineteenEighty, Chalet LondonNineteenSixty (Buy at: http://www.houseind.com/fonts/chalet)

Other Notes:

To change the color scheme simply change the main colors to the one you like without having any object selected!

To format your terms & conditions use the 3 “Terms & Conditions” paragraph styles: Title, Level 2 & Level 3!

  • Mockups are not included & are used for preview purposes only
By Victor1558

Internet Marketing Success & Seo Needs For Website Promotion

In the business world, all the people want to attain certain position in their concerned area of business which is more essential to shine in future. As the technology is improving a lot daily, they are also decided to seek the help of technology inventions for their success. One of the best methodologies invented by the technology development is internet which helps the people to contact with each other even they are not nearer to each other. It is the best method introduced to improve the communication of the people. As the internet is more useful for the communication, the business people planned to make use of it for their business. Thus, the business people introduce a methodology called internet marketing on the communication basis. Using the internet methodology, the companies will contact with each other even they are apart from each other.

 

The internet will acts as a contact bridge between the companies to develop their business in the success platform. Using the internet marketing method, a company can make a business contact with other country companies also. It will be easy for them to collect details and other information also. Thus, the internet marketing method is the best way to develop their business in order to achieve success easily. For internet marketing, website promotion is more essential because regular updates are more essential for the companies to obtain support from the search engines. In the internet marketing business, the search engines are playing more essential part in the company’s success. Basically, all the people will prefer the website which is available in the highest ranking in the search engines. Thus, all the companies should take efforts to promote their websites to higher ranks in the search engines.

 

In order to promote the websites in search engines, majority of the companies will get the support of search engine optimization (SEO) techniques. With the help of these SEO techniques, one can easily promote the website naturally in the search engines. Along with SEO, another methodology called social marketing optimization (SMO) is also more useful and becoming more popular in website promotion. Using the SEO and SMO methodologies, a company can easily promote its website in the search engines. the basic functions performed by the SEO and SMO are obtaining more back links for the websites in order to get the search engine bots to crawl the website regularly. In order to make this crawling function, the back link attainment is more essential.

 

The various functions performed by the SEO strategy are content management, social bookmarking, blog commenting, article submission and directory submission, web 2.0 properties, profile link building and so on. These activities help the companies to get more back links for the websites. An individual will to have much more experience in SEO techniques. Hence, it is better to prefer the help from SEO companies to promote their websites. Nowadays, several SEO companies are available in the market to provide the service of website promotion to their clients. Among the companies, Miami Seo is one of the best service providers in SEO strategies.

Featured Image: Creative Commons – Attribution by Victor1558

Article publié pour la première fois le 04/06/2013

By Wicker Paradise

Useful Interior Designing Ideas to Add a Little Zest to Your Bedroom

What comes to your mind when you think about your bedroom? Well, it is a tranquil retreat, a place where you rejuvenate yourself after a tired working day. Disorganized bedroom with clothes and things messed up as well as unexciting posters, furniture can leave you stressed.

Among the several rooms, bedroom is one area of the house that is generally neglected. This is because guests seldom enter this room and you spend most of your time taking a nap. Since you can relax and revitalize yourself in the bedroom, it is important to ensure that it is the most inviting room in the house – a place where you can take pleasure in the time you spend.

If you are all geared up to renovate your bedroom and feel that a tight budget could thwart your efforts then consider these valuable suggestions to add a little zest to your bedroom.

Apply New/Fresh Coat of Paint

The very first thing that you need to do to brighten up your room is to apply fresh coat of paint. Don’t undervalue new colors, particularly when it comes to changing the ambience of a room. Considering your feelings about certain colors is key to enhancing your bedrooms value.

For a relaxed feeling try painting your room with blue color. Red or purple shade for the walls of your bedroom must be applied if you want it to give you an intimate feel. These are wonderful colors that add vigor and create a romantic atmosphere to a cozy bedroom.

Hang Up Some Art

Show your artistic skills by hanging up your creative pieces on the walls of your bedroom. To stay motivated hang up inspirational quotes and you can even make a collage of your family or other things that truly inspire you. Adding beautiful art work adds personality and style to your bedroom.

Create Your Own Headboard

If you find that your bed’s headboard is making you doze off, then it is time you get started creating your own headboard. There are innumerable ways to renovate your headboard without spending thousands of dollars.

One of the best ways is to utilize unused items. An old door comes handy to create an amazing headboard. Cut off the ends of the door and smoothen it, apply a fresh coat of paint to it and your headboard seems to be all ready.

If you find that your bedroom is all cluttered up, you need to pay attention to organizing your living space. Try donating or selling unwanted items or store them in storage units offered by firms like Londonremovals.

Look out for inexpensive shelving to store items. This makes your bedroom well organized and adds in style to the room.  

Featured Image:  Creative Commons – Attribution by Wicker Paradise

Article by Samuel Joyce

Samuel Joyce is a devout writer but also happens to be working with london removals Company from the past seven years. He had since then contributed several topics related to home improvement, home removals, interior decoration etc for many blogs. He lives in London with his wife and a lovely child. He loves to spend his time with family and friends.

Article publié pour la première fois le 01/05/2013

By Tom Hughes-Croucher

The Novices Guide to Web Development Mistakes

‘Mistakes happen’, nowhere is this phrase truer than in the case of web development. It is a long drawn out and complicated process, that has enough complexities in it, which make mistakes happen. But at times, the real mistakes happen before and after the actual process of web application development.  These mistakes are typically made by novices who aren’t experienced enough to make the necessary preparations that are need for developing cutting edge high performance applications.

This article will take readers through the different mistakes that web developers, especially beginners are prone to making in the domain of web development.

1. Not listening actively to the client’s brief

There is active listening and passive listening. The latter is when you keep nodding your head about everything your client is telling you without making any contributions to the brief. In the former, you are not just nodding your heads when clients are explaining their project brief to you, but are giving your inputs to the discussion as well. Professional web development begins with understanding the clients brief thoroughly and a developer giving his suggestions for enhancing or modifying the needs and requirements of the client. Newbies must understand that they need to proactively listen to what the client is saying and make suggestions whenever necessary.  As a developer, it is you who will know to what extent the client’s brief is feasible. If you think a certain client expectation cannot be satisfied, you will need to tell him that there are then. For this to happen, you must be an active listener and not a passive one.

2. Not checking project feasibility

Clients are always right, but in case they aren’t, it is your duty as a developer to convince him, that some of their expectations cannot be satisfied. At times, a client might have a specific requirement that you will not be able to satisfy. This could be because of varied reasons including lack of available technology, lack of experience and expertise in your part, or the fact that a particular requirement will interfere in the project’s seamless functioning. Newbie developers fall into the trap of not taking the web application development projects through a comprehensive feasibility study. In such cases, they are unable to identify the problem areas of the projects, which in turn lead to faulty development. This is something to be avoided at all costs.

3. Improper Planning

In order to handle a web development project professionally, you will need to begin by planning its development lifecycle. Developers who have just started their web development journey sometimes make the mistake of not identifying the various stages of development. This means they are also unable to identify the right resources that will help successfully develop the project. Unplanned development and improper requirement gathering, leads to various problems during the development process. This can lead to project delays which can create a bad impression in the minds of clients.

4. Web standard ignorance

Successful web application development results from an adherence to the best web standards for development. Every developer learns these as a part of the process of becoming qualified developers but plenty of newbies ignore them when they start working on live projects; because of this they make some elementary mistakes. Some of them forget to use inappropriate DOCTYPEs; they do not use the new HTML methods; some do no validate their code and even if they use a validator they ignore the results offered. These and many other mistakes are a result of newbies ignoring web standards, something they regret when the project is completed and they find that it is inherently flawed.

5. Compromising quality for affordability

There is no doubt beginners need to focus on affordable web development if they want to make a mark. There is tough competition in this domain, and if somebody wants to get work, they need to offer their services at really cost effective rates. After a beginner starts getting successful projects off the ground, they can rework their services cost to suit their experience and expertise. But, in the beginning their services must be affordably priced. The problem here is that many of them start compromising on the quality of their web development just because they are offering web development at cost effective rates. This is a cardinal mistake and if you don’t sort it out quickly, chances are that you will earn a negative reputation on the market, which will be very difficult to dispel. So, it’s important that beginners start offering their services at affordable rates, but never ever compromise on the quality.

6. Lack of Browser Testing

Your web application needs to work on all the latest browsers and if possible on their older versions as well. This is only possible if you keep testing your application on all the browsers during project development. Many newbie developers plan on fixing browser issues, once they finish with the development process, but when they actually finish developing the project, they realize that their project has plenty of bugs while working across different browser. In such cases, especially with the project deadline looming in front of them, they do not make the required efforts to rectify the various issues across browsers. They implement quick fixes that might or might not work. Invariably, this leads to the development of a project that is very low on quality.

End Words

These are not the only mistakes that novices need to keep in mind while handling web application development projects. There are plenty of others that they must be aware of, in order to ensure that they go about developing an application in the right manner. The key is to keeping yourself updated about the latest happenings the world of web development and also taking tips of experts to ensure that your web development process isn’t flawed and you are not making the kind of mistakes that will lead to the development of a web project that doesn’t meet the needs and requirements of clients.

Featured Image: Creative Commons – Attribution by Tom Hughes-Croucher

Article publié pour la première fois le 07/06/2013

CV Resume Template for Indesign by Spyros Thalassinos  (1)

Designer’s Toolkit: CV/Resume Template & Cover Letter

Resume/CV and Cover Letter Template

Impress your future employer with this modern and elegant cv/resume template. Clean & fresh design to appeal in both the creative and the more traditional HR managers. It comes into two distinct versions both print ready in A4 & US Letter formats. The two pages included sections are: Experience, Transferable skills, Education, Lessons, Awards, Publications, Seminars, Skills & Specialties. Of course you can customize it to your exact needs. The template includes paragraph styles, to automatically format the text properly as you type it, or to quickly add new sections and format them as the other sections with a few clicks. It also uses global swatches so you can change the color scheme with a few clicks as well.

Features

  • CMYK & Print Ready A4 & US Letter format (Bleed: 1/8in)
  • Clean & Modern Design
  • Paragraph & Character Styles for easy formatting
  • Experience, Education, Awards, Publications, Seminars, Skills
  • You can add Lessons in Education & Transferable Skills in Experience
  • 2 Predefined Styles
  • Easy to customize color scheme & fonts

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Resume/CV and Cover Letter Template

  • CMYK & Print Ready A4 & US Letter format (Bleed: 1/8in)
  • Clean & Modern Design
  • Paragraph & Character Styles for easy formatting
  • Experience, Education, Awards, Publications, Seminars, Skills
  • You can add Lessons in Education & Transferable Skills in Experience
  • 2 Predefined Styles
  • Easy to customize color scheme & fonts

Contents:

  • .INDD files (compatible with Adobe InDesign CC)
  • .IDML files (compatible with Adobe InDesign CS4)
  • .PDF files (for preview)

Fonts Used:

  • FontAwesome ( Download for free at http://fortawesome.github.io/Font-Awesome/)
  • Open Sans ( Download for free at: http://www.fontsquirrel.com/fonts/open-sans)

Other Notes:

To change the color scheme simply change the main colors to the one you like without having any object selected!

To change the fonts use Type->Find Fonts & replace to the fonts of your choice, or edit the paragraph styles!

  • Mockups are not included & are used for preview purposes only (They use the A4 version of the file)
By SEOPlanter

Definition of penalty and ban on a web page or site from Google

What difference is there between Ban and Criminalization of a Web Site?

First of all it is good to clarify what is a penalty and what is the ban of a website.

Criminalization of the Web site or Web page

What does it mean that a page or site has been penalized by Google?

A website is considered penalized when one or more pages, the first placed permanently with certain keywords, undergo a sudden collapse and no longer placed in the top positions. When a site or specific pages of a site is penalized, are indexed in the indexes of the engine, but are downgraded in the SERPs  (an acronym for Search Engine Results Page ), which results pages of search engine.

In practice, the penalty is a ” downgrading “of the site or a web page that involves the loss of positions in the SERPs .

The penalty is usually a “downgrading” of positions within the engine’s results pages .

► The Google penalties are usually of two types :

  • penalties algorithmic / automatic : algorithms applied by the search engine
  • Penalties Manual : manually applied by the Google team

Some types of Google Penalties are for example:

  • Google Penalty -5 : Google this slight disadvantage is the downgrading of a web site from first to sixth place . In practice, if your website has always been at the top of Google searches with a given key, and suddenly finds himself in sixth place, could have suffered this penalty.
  • Google Penalty -30 / -90 : page penalized (penalized or pages) is hereby imposed a penalty of TOT positions (30 to 90) so that it no longer appears in the first pages of Google. In practice, if the first page was a well-positioned with a keyword, it will be relegated to positions of XX in Google SERPs.
  • Google Penalty -950 : -950 penalty in the event, the page hit by the penalty will only appear after the 95th page of Google SERPs. This is a penalty due to over-optimization  or keyword stuffing (Over Optimization Penalty)
  • Other Penalties : There are also numerous other types of penalties from Google, for example due to over-optimized backlink in a reduced period of time, the excess of tags, the presence of duplicate content, and more.

Keep in mind that some penalties are often not real penalties, but only of ” fluctuations “.

Ban the Website

What does the site banned from Google?

A site is banned by Google when it is completely excluded from the Google index . In practice even a page of the website is in the archives of Google. The banned site will no longer appear in the results of the engines for any type of query.

How can you tell if a site is penalized or banned?

See if a site is banned is very simple. Just search Google for site: nomedelmiosito.com. If the engine does not return any results, then there is no page in the indices of the engine. Tell if a site is penalized, however, is not always easy and requires a thorough analysis.

Featured Image: Creative Commons – Attribution by SEOPlanter on Flickr

Article by Mohit Maheshwari

Mohit Maheshwari (Google+) is the CEO and strategist of a professional web development company india and a digital marketing agency, New Media Guru. He is also an active blogger and loves to share his experience and knowledge of the web development company india web designing and Internet marketing.

Article publié pour la première fois le 22/04/2013

By Greg Habermann

Bring The Freshness Of Spring Into Your Living Room

Has winter snatched away all the life and brightness out of your living room? Have the layers of thick draperies, rugs, and dark shaded furniture dulled the entire room. Give a refreshing spring boost to your living room with ideas that color, bloom and liven up your living room.

Give Your Room A Shade Of Spring

Consider re-painting your room with spring colors. The bright spring colors lend a calm and refreshing ambience to the room. You should make use of lively, bright color-combos like lime green/red, white/light green, cream/white, cream/red/light brown, etc.

Your surroundings would just “spring” up with these colors. Make sure to put a tinge of green in everything, don’t overdo it though. You could also hire expert interior designer, who are able to mimic the great outdoors and incorporate it in their designs. Unleash your creativity but keep it bright and neat.

Remove The Dark And Bring In The Light

Try and get rid of everything that dulls down the room and the atmosphere. The dark colored sofas, cushions, drapes, window glasses etc. all should be changed. Instead, bring in light colored sofas, light linen sheers, brightly colored and printed cushion covers etc. If you think replacing sofas would be heftily expensive, then you could opt in for sofa slipcovers available in assorted colors, patterns, and sizes to suit your needs.

Change The Thick Rugs And Heavy Winter Mats

Change the warm, thick and heavy winter mats and rugs spread around your house. Cover your surroundings with bright, lively, and more of pastel shades mats. This would enlighten the room and cheer up the ambience almost instantly.

Chandeliers And Bright Candle Holders

Shop for some brightly shaded, glowing chandeliers and candle holders. The candle lit holders would light up your room like never before and your room would radiate with bliss and serenity.

Floral Arrangement Around The House

Spring is the time for flowers, bloom, and colors. Let all this surround you all the time in your living room and other places in the house. Plants and twigs on tabletop and assorted colorful flowers vases are a great idea. It would breathe new life into any kind of room. You could make use of Christmas wreath as well. Wreathe suits your house any time of the year. They impart festive, charged, and rejuvenating characteristic to your place. Containers filled with colorful pebbles give an organic look. Just put your creativity to a test while doing this.

Re-Organize Your Room And House

This is indeed the most important part. You need to have an open and spacious surrounding in order to give it a spring look. Start with re-arranging the furniture and stuff in your house. Check on the stuff for their utility and importance. Do away with idle and useless things. If you feel some households are not used presently, but would come handy in future; you could resort to self storage in that case. Some old inherited belongings have your sentiments attached with them. You really don’t know what to do with them and that’s where self-storage comes to the focus. Many efficient self-storage companies like London Self Storage, provides quality service, storage and protection for your cherished belongings.

After you have finished with all these steps, you would find a new life and energy flowing through your room and home. It would simply emit the joy that you always wish to cherish during spring.

Featured Image: Creative Commons – Attribution by Greg Habermann

Article by Samuel Joyce

Samuel Joyce is a devout writer but also happens to be working with removal Company from the past seven years. He had since then contributed several topics related to home improvement,self storage in london, interior decoration etc for many blogs. He lives in London with his wife and a lovely child. He loves to spend his time with family and friends.

Article publié pour la première fois le 13/05/2013

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Designer’s Toolkit: Creative Resume Template

Creative Resume Template – US Letter

Elegant and modern “flat” design resume. 1 page design in three refreshing colors. Easy to customize and format. Just type your text and the included paragraph & character styles will take care of everything else!

 

flat-design-resume-1 flat-design-resume-3 flat-design-resume-5 flat-design-resume-8 flat-design-resume-9 flat-design-resume-10

 

Features

  • CMYK & Print Ready with 1/8 inches Bleed
  • Clean Flat Design
  • Paragraph & Character Styles for easy customization
  • 3 predefined colors: Cyan, Magenta & Orange
  • Easily change the entire color scheme by changing the basic color swatch!
  • Easily change the bullet styles by changing the appropriate paragraph style!

Contents:

  • .INDD files (compatible with Adobe InDesign CC)
  • .IDML files (compatible with Adobe InDesign CS4)
  • .PDF files for preview

Fonts Used:

  • FontAwesome ( Download for free at http://fortawesome.github.io/Font-Awesome/)
  • Corbert Regular ( Download for free at: http://www.thenorthernblock.co.uk/fonts/corbert-regular/#options)
  • Open Sans (Download for free at: http://www.fontsquirrel.com/fonts/open-sans )
Creative Commons - Attribution photo by Ramsés Reyes

5 drawing & design software programs with the highest employment prospects 2013

Modern design applications are built to empower the new generation of graphic designers in print, web and mobile media platforms, for 3D animation and photo-realistic film output.  The last few years have seen a transformation in the capability of these applications and they have included a vast array of new features and effects.

If you want to develop the skill needed to capitalise on these opportunities there are some applications that should be on any designer’s short list.

AutoCAD and AutoDesk Inventor

Although, in recent years, manufacturing output has decreased significantly in the west, the demand for new, diverse high quality products is increasing.  All these new products have to be designed and most of them are designed in applications like AutoCAD and Autodesk Inventor.

Autodesk Inventor is a 3D CAD and Simulation application for Mechanical Design.  It allows designers and engineers to produce accurate 3D models to aid design, visualisation, and simulation of products before they are built, reducing risk and cost.

The feature set of traditional CAD has extended to modelling and rendering in full motion 3D, making the applications like AutoCAD useful right through to making marketing materials and full motion rendering for TV advertising. You would be surprised how many products you see advertised on TV that are virtual, nowadays it’s cheaper to set up a simulation than a photo shoot or a day of filming.

At the creative end of the media business AutoCAD and its associated applications like Maya are used in film, TV and gaming to create virtual worlds, characters and motion effects.  Objects, characters and landscapes can be designed with the same attention to detail as is required for real world products.  So, traditional CAD skills are very much alive and in the virtual worlds, are open to far more creative license that ever.

AutoCAD has truly moved with the times and now has a range of application extensions to allow light source manipulation, rendering, characterisation, avatar development and a host of other media centric utilities.

Adobe InDesign and Creative Suite

Slightly less exotic than the world of movies and gaming but just as lucrative for creative technology professionals, are web and print media skills.  Jobs in this field are expected to rise by at least 15% (United States BLS) in the US and European market places through 2013.

As traditional and web channels increase, the number of brands and advertisements increase in proportion.  Even in the recession, where there is more competition for less disposable income, high quality and striking visuals are what companies need if they want to be remembered.

The influence of design impact and branding in advertising communication to create memorable iconic visuals is critical to the success of some businesses.

Indesign is part of the Adobe Creative Suite 5.5, generally accepted as the design standard and includes Photoshop, Illustrator, Acrobat X Pro, Bridge and Device Central. If you are a graphic designer, or work for a print media outlet, such as a newspaper or magazine, you are probably the most familiar (and infatuated) with Photoshop, Illustrator and InDesign. In fact ‘Photoshopping’ is the term generally used to describe the ‘perfecting’ of imperfect posed pictures of the famous to remove blemishes and take a few years off their appearance.  And although we know that nowadays we can’t trust a picture, you can be assured that both Photoshop & Indesign training can put years on your career.

Visua.ly

The social media, the cloud and big data are terms you will hear throughout 2013 and, the impact of these technologies will be felt throughout the length and breadth of the technology landscape.

With more data being collected from diverse sources, the skills needed to visually depict these relationships is fast becoming a recognised discipline.  Infographics, as it is now termed, describes the process of representing complex data to show the patterns and trends visually.

Charts and graphs can begin to look dull and corporate on a highly visual or stylised web site or publications so, Visua.ly makes data as visually appealing as it is informative creating memorable facts, figures and statistics

Infographics provide a method of visually illustrating data from diverse sources creating a graphic representation with sufficient appeal in order that the viewer will spend the time needed to understand it.

So from reacquainting yourself with the old guard of graphics applications to making friends the new kids on the visual block, there is enough to make 2013 a good year for drawing and design professionals.

Featured Image: Creative Commons – Attribution photo by Ramsés Reyes – source

Article by Acuity Training

This article was brought to you by Acuity Training. Acuity has a large number of design and development focused courses, including;  SPSS, Indesign training, Autocad and much more.

Article publié pour la première fois le 13/04/2013

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Designer’s Toolkit: Creative Portfolio r1 (US Letter)

Creative Portfolio Template – US Letter (Landscape)

Impress your clients and potential employers with a modern and elegant portfolio. Extremely easy to use & customize! Simply drag & drop your images to the placeholders and add your text. The integrated paragraph & character styles take care of the proper formatting. Suitable for designers, photographers, models etc.

02b-catalogue-brochure-mock-up 03b-catalogue-brochure-mock-up 04_Letter-Magazine-Mock-up-2_Horizontal 04-catalogue-brochure-mock-up 05_Letter-Magazine-Mock-up-2_Horizontal Position-2 Position-3

 

Features

  • CMYK & Print Ready with 1/8 inches Bleed
  • Clean & Modern Design
  • Paragraph & Character Styles for easy customization
  • Cover & Back Design
  • About/Resume Layout
  • 3 Category Layouts
  • 9 Portfolio Project Layouts

Contents:

  • .INDD files (compatible with Adobe InDesign CC)
  • .IDML files (compatible with Adobe InDesign CS4)
  • .PDF files for preview

Fonts Used:

  • FontAwesome ( Download for free at http://fortawesome.github.io/Font-Awesome/)
  • Corbert Regular ( Download for free at: http://www.thenorthernblock.co.uk/fonts/corbert-regular/#options)
  • Open Sans (Download for free at: http://www.fontsquirrel.com/fonts/open-sans )