One of the many challenges involved with opening your own brick and mortar business can be creating an atmosphere that is professional, but still reflects who you are and what sets your business apart, all while fitting neatly into your budget. At this time it is important to remember that your business is your own, and your location should be, too.
Don’t be afraid of your own creativity. Your commercial space doesn’t have to look like the inside of a prison in order to be professional. In fact, depending on what services you offer, your customers may appreciate an atmosphere that is personal and particular to your business.
When it comes to planning and picturing your physical location, the starting point for most entrepreneurs is logo design. There are many resources available to assist with this, and working with an artist or alone to design your own logo and graphics will allow you to express yourself while ensuring that your business is represented by something truly unique. Finding creative ways to display those images, such as custom wallpaper can save money while giving your office a dramatic but changeable look.
When the time comes to think about filling your location with furniture and decor, consider looking for previously used items that you can refurbish and customize. This will both save money and allow you to create exactly the ambiance your business needs. Filling your space with items such as books or memorabilia can set the tone for a room and make your customers feel comfortable while you work for them.
Selecting the right commercial space for your business can be a serious challenge. You need a location that fits both your needs and your budget, and sometimes the limitations of the property market in your area can make that nearly impossible. It is important not to get hung up on the idea of the perfect venue. You can customize the space to some extent by adding/removing shelving, changing the wall color, and adding inexpensive artwork.
If you’re willing to compromise a little, and if you carefully plan ahead to budget the room available correctly, nearly any site can work for you. Make sure that you measure every facet of every room before investing in your furniture or equipment needs. If your business does well enough you will have to opportunity to move to your ideal location at a later time
Remember, the most important aspect of your business is your customer, so keep them in mind every step of the way. You want a space that shows them who you are and why they’ll be glad they hired you. The needs of each business will be different, but make sure that your customers are comfortable and that your commercial space is a reflection of your company and your work.
Featured image: Creative Commons licensed from Wikimedia Commons – source
Article by Chris Garrett
Chris Garrett is a freelance writer for the custom wallpaper experts at Megaprint; he is an amateur photographer and he frequently blogs on the topics of design and large format printing. Chris lives in Oregon with his beautiful wife and two children. He is fascinated by the way that art and technology come together in the field of design, and he never gets tired of learning and writing about the newest ways we can personalize the spaces where we live and work.