Small Business Tools Behaving Badly (Infographic)

Small Business Tools Behaving Badly (Infographic)

From cave painting to the Facebook wall, man always relied on technology to make business and communication easier. But has it? Let’s find out in the following humoristic infographic about how our modern business tools behave badly!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

The Psychology of Color (Infographic)

The Psychology of Color (Infographic)

A look into the truth behind color and how we subconsciously react to it. Also, shared tips on decorating with these shades and why certain palettes used in advertisements draw you in.

But how do you think color affects us? Looking forward to hear your opinions and comments, but in the meantime let’s enjoy today’s infographic!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

Anatomy-of-Internet-Ad-Design-(Infographic)

Anatomy of Internet Ad Design (Infographic)

Today we have a cool infographic about internet ad design. Internet ads have elements that help them perform well when used in optimized online advertising campaigns. These critical organs make up the anatomy of well-designed banners, emails, and landing pages. In this infographic these elements are examined and analyzed.

Anatomy of Internet Ad Design (Infographic)   anatomy of internet ad design 50b64cf424b30 w587

 

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

DIY-Guide-to-Infographic-Production

DIY Guide to Infographic Production (Infographic)

Infographics is a way of presenting information using graphics. They tell a deeper and broader story than text alone, and usually take up less space as well. They can also communicate your information more quickly even If your audience can’t read well or doesn’t know the contained language that well. Here is a cool  infographic on how to create a nice and understandable infographics!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

How Can We Overcome the Creative Block (Infographic)

How Can We Overcome the Creative Block (Infographic)

Creative block is the inability to access the flow of inspiration and creativity. It can last for days, months, and in some cases years. See how you can overcome it, with this cool infographic: 10 Fun Ways to Fight Graphic Designer’s Creative Block.

How Can We Overcome the Creative Block (Infographic)   how graphic designers can deal with a creative block 502919a983f05 w587

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

Martin-Suster→Infographic-Resume

9 tips for designing awesome infographics

Have you notice how popular infographics have become?

Have you wondered how you can make your infographics stand out?

Present your info with them more efficiently?

If so keep reading!

Infographics is a way of presenting information using graphics. They tell a deeper and broader story than text alone, and usually take up less space as well. They can also communicate your information more quickly even If your audience can’t read well or doesn’t know the contained language that well.

9 tips for designing awesome infographics   Lemongraphic →Website simplified infographic design

Lemongraphic →Website simplified infographic design

Infographics is still design and need to abide by design rules (or at least break them consciously) in order to be efficient.

So you will need at least a basic knowledge of grids, layouts, elements and principles of design, color and typography. Also you will have to follow the same creative process as usually: understand the brief, research, ideate, sketch, refine. So in addition to the above let’s see what else we can do to make our infographics more efficient! Read more

Martin-Oberhäuser→Brockhaus-Encyclopedia-Infographics2

Infographics, love them or hate them?

How much value do you place on infographics when designing a marketing campaign or updating your website to include new content? Infographics have become increasingly popular options for magazines, newspapers, and websites, and can communicate a lot of information in an accessible way. In this context, they work well for social media and sharing. However, infographics can also be criticised for their thin content, and for not delivering the kinds of social engagement that can be crucial for gaining brand loyalty across media.

Infographics can be effective when used properly as a form of content marketing; colourful imagery and clearly arranged figures and graphics can make it easier for users to click on and digest important information. The more well designed an infographic is, the more likely that a user will spend time going over it, compared to a block of text. Information consumption is sped up, and faster decisions can be made over whether content is relevant to a user.

This value can be mapped out in a number of ways. In social media marketing, infographics can allow companies to grab the attention of users that are being distracted by other signals, and can provide lasting engagement through visual connections. Infographics similarly work well as items that can be easily tweeted and shared between social networks, creating the potential for higher search engine ranking.

However, infographics can be criticised in several ways. One of the more common problems of infographic information involves whether their facts are accurate – repackaging content into a graphic might obscure inconsistencies and errors in research, and can end up making an argument look more persuasive than it actually is. Moreover, infographics can lack the depth of argument and context provided by guest posting and integrating graphs and images into longer form content.

Other problems with infographics include similarity and repetition – you may see the same designs being used again and again across sites, which can mean that users gloss over important distinctions between companies. At the same time, certain infographics might not show up as well as on different devices, and might become irrelevant over a short period of time if statistics are updated, leaving you with outdated content that has to be revised.

To this end, it’s important to view infographics as just one part of a design led marketing campaign that positions content in attractive ways. It’s worth looking into creating a digital and print campaign that uses infographics in support of longer form content and more traditional ways of presenting information. For example, working with a marketing agency Brighton might involve repackaging the same content for different platforms, with the goal of preventing the impact of infographics from being diluted by over-use.

Featured Image: Creative Commons – Attribution by Martin Oberhäuser→Brockhaus Encyclopedia Infographics

The Value of Photography (Infographic)

The Value of Photography (Infographic)

The following is a survey carried out on the Value of Photography. With the abundance of photography now online from mobile phones/ digital cameras etc, the value of photography is somewhat hard to quantify. With this survey we simply want to establish a price range to help amateur and professional photographers value their photography, while at the same time not devaluing their work.

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

ScreenShot012f

Is Photography Dead? The Mobile Photo Explosion (Infographic)

Hello folks! Today we have with us an interesting infographic titled “Is Photography dead?”

According to this infographic: “Before mobile photo apps, photography was in quite a decline. The mobile photo app has revolutionized photography as we know it.”

Do you feel is it so? I am very curious on your opinions on the matter so feel free to comment below! But in the meantime let’s enjoy the infographic!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

What People Want From Their Photography Apps (Infographic)

What People Want From Their Photography Apps (Infographic)

With so many free photo tools out in the web, it’s easy to miss what really matters to people. To some, it might seem obvious. Yet, when we actually studied photo app users, it became clear that their preferences are not always so obvious after all. Take a look at this infographic that explains why.

Let’s see the infographic and in the meantime feel to comment what you want from your photography apps!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

CC Attribution licensed project by Martin Oberhäuser

Targeting Your Audience Effectively with These Six Infographic Design Tips

Infographics have almost become a part of our lives. We can see infographics everywhere be it in the bus stop or in our offices and other places.  If you are still at lurch then let me make it clear. You must have seen giant animated images or a few words on the road or the stations or some pie charts or diagrams or bar graphs which mostly used by the experts while showing information related to finance or weather in various news or debates and quickly grab your attention.  Though these informative bars look quite boring still people find them attractive thanks to those colorful little buttons used in those charts and bars. These are called ‘Infographics’. Following are the few important tips that may help an infographic designer to design an effective infographic.

Targeting Your Audience Effectively with These Six Infographic Design Tips   cee728f153f732b0f6615d34e4fc93da

CC Attribution licensed project by Martin Oberhäuser – source

Be Simple: Many infographic designers tend to design infographics in complicated manner making the viewers confused. Infographics should be designed in such a way so that the people specially the laymen can understand the meaning otherwise it may appear boring to them. Designers designing infographics for general public face much difficulties than those who are designing for a specific group of viewers as they have fair idea about their viewers and the type of words or designs they have to use in their designs. Most of these types of inforgraphics are seen in various magazines which are categorized for the people belonging to different age groups.

Be Innovative:
Infographics facilitates the designers with the opportunity of sharing their messages and ideas using texts through various ways such as through advertisements or slogans. Apart from keeping it simple and user friendly the infographic designers also should also make their designs unique and innovative. They should try to update their designs by implementing latest ideas and thoughts. Apart from interesting images and fonts the designers should also try to incorporate some punch lines to make them more interesting if possible.

Be a storyteller: As a skilled infographic designer you should always present your infographic in the form of stories and you will be the story teller to your clients. The design should be so interesting so that the it force the people to go through the entire presentation.

Be colorful and vibrant: Color plays the role of one of the most important elements in designing a successful infographic. The correct application and mixing of colors can make an infographic the most interesting and a huge hit amongst the viewers. Using right colors is the basic of not only infographics but also all types of designing. It is suggested that the designers should always try to avoid the colors like shocking red and bright yellow which usually make the design lay out too clumsy and both these colors clashes with each other if they are used in the same design. Try to experiment with the colors and go to the most unconventional way possible. Always try to do something different such as if you like other designers want to apply some light colors as background colors then try to use anything that comes in the light shades apart from white. Because this color is used by most o all designers as the background color. You should always use the colors that perfectly combine the background and the text colors so that the reader can read the texts easily. Combinations like neon green font colors on black background should be avoided.

Do not use bar graphs: It is a very common perception that infographics contain lots of pie charts and bar graphs. In fact many companies want their infographics in that way. But showing bar graphs and pie charts not require infographics they can be shown through excel as well. As a designers it is your responsibility to decorate those bar graphs and chart and present them in the most attractive way possible.

Understand the information: As an infographic designer it is quite important for you to understand the information before start designing. Unless you have an idea of the design you will not be able to make your client understand your design.

Infographics are quite a popular concept these days. If you are an infographic designer then you can either work as a freelancer or with any reputed infographic design agency.

Why you should take Photos in RAW? (Infographic)

Why you should take Photos in RAW? (Infographic)

A very straightforward infographic demystifying why we should prefer capturing our photos in RAW when it is a choice! If you were hearing the term and couldn’t understand why you should care about it, well this infographic is for you!

Hope you found this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !

Choosing-Between-Printing-Methods

Choosing Between Printing methods (Infographic)

A very interesting infographic from CompanyFolders.com about how you can choose among various printing methods and selecting appropriate papers.

There are multiple printing methods for graphic designers to select from when sending designs to a commercial printer, including 4 Color Process Printing, Spot Color Printing, Foil Stamping, Embossing and Debossing. Each method is capable of producing high quality printed marketing collateral for branding your corporate image, but it is important to know which method fits your specific printing needs. This infographic will give you the information you need to know to choose which printing method is right for you…

Choosing Between Printing methods (Infographic)   print methods infographic Learn more about Print Methods

Hope you find this infographic useful and informative! If you want to know more about designing infographics, check out our past articles: 9 tips for designing awesome infographics & Choosing the right infographic for your business !